Journal
NEWS

eterble’s
very
first
installation
exhibited
in
an
event


[21st April, 2023] eterble’s first installation was exhibited at an event called “Ethical Wedding Festival “Joy” feat. THINKS”.

Brands working on the themes of “ethical” and “sustainable” from various angles participated in the event. Among them, eterble participated in the event by providing tablecloths made of recycled fabrics and a special installation at the venue. The event was held for over the three days.


The installation was decorated under the supervision of Naoko Ishii of THINKTHINKS, Inc. using discarded tablecloth, which eterble calls them as the “raw material” for eterble fabric.

The cloths were decorated by hand-splitting them and adding movement to the fabric. It created an elegant finish that makes it hard to believe that the cloths were originally discarded.

The cloths used for the installation was collected after the event and are transformed into new tablecloths again.

This was made possible only by eterble, with our original technology.

The tablecloths provided by eterble were used on the tables of each exhibition booth and in the table coordination area in the center of the venue.

The event provided an opportunity to see up close how the tablecloths looked before and after being recycled.


eterble’s Creative Director, Hiroko Hayama, delivered a talk session together with Naoko Ishii from THINKSTHINKS inc. She talked on the topics surrounding how Creativity can push forward the future of sustainability.

She also talked about the development of the “tablecloth circulation” made possible by eterble.

The event also feature an ethical approach.
One of them was about re-using the acrylic panels which were originally used for preventing droplet during the pandemic.

These panels are no longer in demand due to the convergence of the Corona pandemic. For this event, they collected the panels from restaurants and re-used as signage for the exhibition booths.

he event was full of ethical ideas from the participating brands and creators, who hoped to make the mass-waste wedding industry as ethical as possible.